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PORTFOLIO
Welcome.
At the core, I am deeply collaborative while remaining a self-directed, highly confident individual contributor.
Go to
Market.
As Creative Director for Progressive Lighting's 2026 market release, I spearheaded the full creative vision behind the brand's product launches, catalogs, look-books, and sales and marketing collateral, culminating in a high-impact presence at the Lightovation Dallas trade show.
Brand
Refresh.
Served as a principal creative contributor for a total corporate rebrand, systematically rebuilding the visual identity system to enhance market positioning and solidify competitive advantage.
Presentation
Design.
I translate complex data and corporate narratives into compelling, scannable visual stories. I build scalable, high-impact slide decks. Whether crafting detailed case studies or high-stakes pitches, I focus on delivering executive-level polish that drives engagement and clearly communicates the core value proposition.
CAMPAIGNS.
At Chegg, I designed advertising and brand campaigns that didn’t just attract students they kept them engaged long after they signed up. My focus was always on connecting the dots between the initial ad and the ongoing customer relationship. By partnering directly with growth and analytics teams, I used real testing to refine our visuals and consistently boost conversions.
Brand Experience
THANK YOU
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